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Body Beyond Baby

An exercise movement by mums for mums

Brief

Body Beyond Baby connects mums with fitness professionals that are Safe Return to Exercise (SRE) accredited. The SRE progrem and accreditation is certified by several leading Australian fitness establishments. Momentum Digital Creative was commissioned to create a contemporary, easy to use website. The design needed to be flexible enough to showcase its wide range of trainers whilst delivering a clean look and feel.

Approach

After in-depth discussions with the client and mindful research of industry competitors, our priority became the creation of a flexible, simple and contemporary design. A blend of classic and clean fonts and design styles are used throughout to trainers showcare their skills and services and help mums find trainers. The design was paired with confident typography and a simple but strong complementary colour palette.

Outcome

The designs were met with universal acclaim from the directors and sales team. Whilst it is too early to gauge the full impact of the new design, early adopters have responded positively. Following the design of the website and initial brand touchpoints, Momentum Digital Creative was commissioned to create internal and external designs for other required communications.

Testimonial

The directors and sales team loved the website design straight-away, the designs clearly set a simple ‘easy to use’ feel, helping our customers find a product or service at a glance. That this went so smoothly and achieved such immediate buy-in is a testament to the professionalism and hard work of Momentum Digital Creative.

Jen Dugard
Owner

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